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	<title>The Clique: Web Design, SEO, SEM, SM and More &#187; pepsi</title>
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		<title>Pepsi Taps Obamamania</title>
		<link>http://www.clickoptimize.com/blog/2009/02/pepsi-taps-obamamania/</link>
		<comments>http://www.clickoptimize.com/blog/2009/02/pepsi-taps-obamamania/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 15:54:58 +0000</pubDate>
		<dc:creator>Nick</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Obama]]></category>
		<category><![CDATA[pepsi]]></category>

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		<description><![CDATA[I&#8217;ve been enjoying watching the clever bit of sometimes subtle and sometimes overt alignment that Pepsi has been practicing with regard to riding on Obama&#8217;s coattails. Did you catch it?
I have to imagine that when the Obama camp debuted its logo that folks in the legal department at PepsiCo scoffed and that the marketing department [...]]]></description>
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