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	<title>The Clique: Web Design, SEO, SEM, SM and More &#187; Social Media</title>
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	<description>A Blog From Your Pals at Click Optimize</description>
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		<title>How To: Effectively Market Your Business on Facebook, pt. 4</title>
		<link>http://www.clickoptimize.com/blog/2010/02/how-to-effectively-market-your-business-on-facebook-pt-4/</link>
		<comments>http://www.clickoptimize.com/blog/2010/02/how-to-effectively-market-your-business-on-facebook-pt-4/#comments</comments>
		<pubDate>Wed, 24 Feb 2010 15:04:26 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Facebook fan page]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=73</guid>
		<description><![CDATA[We&#8217;re down to the last post in our Facebook marketing series. By now you&#8217;ve set up your company&#8217;s official Facebook fan page, filled it in with content and invited clients to become fans. Excited to start engaging with those fans? Ready to hear some sure-fire ways to get them involved with your brand on Facebook?
Put [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To: Effectively Market Your Business on Facebook, pt. 3.5</title>
		<link>http://www.clickoptimize.com/blog/2010/02/how-to-effectively-market-your-business-on-facebook-pt-35/</link>
		<comments>http://www.clickoptimize.com/blog/2010/02/how-to-effectively-market-your-business-on-facebook-pt-35/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 22:20:30 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Facebook fan page]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=72</guid>
		<description><![CDATA[Next week we&#8217;ll finish up the series about marketing your new Facebook business page, but until then, I thought we&#8217;d have a little review.

Part 1 covered why Facebook fan pages are an increasingly important marketing tool for businesses
Part 2 explained the basics of setting up the fan page
Part 3 discussed how to promote the page [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To: Effectively Market Your Business on Facebook, pt. 3</title>
		<link>http://www.clickoptimize.com/blog/2010/02/how-to-effectively-market-your-business-on-facebook-pt-3/</link>
		<comments>http://www.clickoptimize.com/blog/2010/02/how-to-effectively-market-your-business-on-facebook-pt-3/#comments</comments>
		<pubDate>Mon, 08 Feb 2010 22:50:42 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=71</guid>
		<description><![CDATA[Here it is: part 3 of our Facebook marketing series. Last time, I left you hanging, having just set up your company&#8217;s Facebook fan page. Today we&#8217;ll talk a bit about the reason you finally caved and set up your fan page in the first place: getting found by clients (and prospective clients).
Use what you&#8217;ve [...]]]></description>
		<wfw:commentRss>http://www.clickoptimize.com/blog/2010/02/how-to-effectively-market-your-business-on-facebook-pt-3/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How To: Effectively Market Your Business on Facebook, pt. 2</title>
		<link>http://www.clickoptimize.com/blog/2010/01/how-to-effectively-market-your-business-on-facebook-pt-2/</link>
		<comments>http://www.clickoptimize.com/blog/2010/01/how-to-effectively-market-your-business-on-facebook-pt-2/#comments</comments>
		<pubDate>Mon, 25 Jan 2010 22:36:03 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Facebook fan page]]></category>
		<category><![CDATA[facebook page insights]]></category>
		<category><![CDATA[social media marketing]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=70</guid>
		<description><![CDATA[
Now we&#8217;ve covered why your Raleigh business should be marketing on Facebook, it&#8217;s time to jump in. Today we&#8217;ll go through the basics of setting up your company&#8217;s Facebook fan page.


Facebook page &#8211; not profile
Notice I said Facebook page? That&#8217;s key. A seemingly simple error many companies make is setting up a Facebook profile or [...]]]></description>
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		<title>How To: Effectively Market Your Business on Facebook, pt. 1</title>
		<link>http://www.clickoptimize.com/blog/2009/12/how-to-effectively-market-your-business-on-facebook-pt-1/</link>
		<comments>http://www.clickoptimize.com/blog/2009/12/how-to-effectively-market-your-business-on-facebook-pt-1/#comments</comments>
		<pubDate>Tue, 22 Dec 2009 21:20:15 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[statistics]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=67</guid>
		<description><![CDATA[This is part one in a series about how to effectively market your Raleigh business on Facebook. To start, I&#8217;ll be addressing what every company wants to know before making the leap: what&#8217;s in it for us?
First (and most importantly), it&#8217;s where your customers are. With more than 350 million active users, 50% of which [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social media in the mainstream</title>
		<link>http://www.clickoptimize.com/blog/2009/12/social-media-in-the-mainstream/</link>
		<comments>http://www.clickoptimize.com/blog/2009/12/social-media-in-the-mainstream/#comments</comments>
		<pubDate>Wed, 16 Dec 2009 21:54:16 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[LinkedIn]]></category>
		<category><![CDATA[statistics]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=66</guid>
		<description><![CDATA[It&#8217;s unlikely that you&#8217;re shaking in your boots at the prospect of joining Facebook, Twitter or other social sites. Let&#8217;s face it: with over 350 million Facebook users and YouTube serving well over a billion views a day, social media is far beyond its humble beginnings with early adopters. Social media is mainstream. It&#8217;s where [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>The Almighty Implications of Social Search</title>
		<link>http://www.clickoptimize.com/blog/2009/10/the-almighty-implications-of-social-search/</link>
		<comments>http://www.clickoptimize.com/blog/2009/10/the-almighty-implications-of-social-search/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 21:39:32 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[bing]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Online Reputation Management]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[social search]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=64</guid>
		<description><![CDATA[Yesterday, big news dropped about the future intersection of social media and search.
First, news broke that Microsoft&#8217;s Bing had inked deals with Facebook and Twitter to include status updates in search results. Big news. Huge, as Mashable put it. Just as that proverbial wave was crashing, however, Google announced a similar deal (but without Facebook).
Both search [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Social Media Case Study: National Home Builder</title>
		<link>http://www.clickoptimize.com/blog/2009/06/social-media-case-study-national-home-builder/</link>
		<comments>http://www.clickoptimize.com/blog/2009/06/social-media-case-study-national-home-builder/#comments</comments>
		<pubDate>Fri, 19 Jun 2009 15:27:51 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[case study]]></category>
		<category><![CDATA[home builder]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=46</guid>
		<description><![CDATA[Social Media Case Study: National Home Builder
View more OpenOffice presentations from Nick Miller.

]]></description>
		<wfw:commentRss>http://www.clickoptimize.com/blog/2009/06/social-media-case-study-national-home-builder/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What Is Location-Based Service? (User and Marketer Perspective)</title>
		<link>http://www.clickoptimize.com/blog/2009/05/what-is-location-based-service-user-and-marketer-perspective/</link>
		<comments>http://www.clickoptimize.com/blog/2009/05/what-is-location-based-service-user-and-marketer-perspective/#comments</comments>
		<pubDate>Fri, 29 May 2009 20:03:32 +0000</pubDate>
		<dc:creator>Nick</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[BrightKite]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Google Latitude]]></category>
		<category><![CDATA[LBS]]></category>
		<category><![CDATA[location-based service]]></category>
		<category><![CDATA[Loopt]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=45</guid>
		<description><![CDATA[With rumors circulating that Twitter may integrate a location sensitive element to its tweets I&#8217;m sure many people are wondering what that means in general for social media and for the marketing world at large. First a definition. SearchingNetworking.com says: &#8220;A location-based service (LBS) is a software application for a IP-capable mobile device that requires [...]]]></description>
		<wfw:commentRss>http://www.clickoptimize.com/blog/2009/05/what-is-location-based-service-user-and-marketer-perspective/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Three Ways Everyday People Are Using Social Media</title>
		<link>http://www.clickoptimize.com/blog/2009/05/three-ways-everyday-people-are-using-social-media/</link>
		<comments>http://www.clickoptimize.com/blog/2009/05/three-ways-everyday-people-are-using-social-media/#comments</comments>
		<pubDate>Tue, 19 May 2009 14:54:41 +0000</pubDate>
		<dc:creator>Nick</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[AdWords]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[forums]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[PPC]]></category>
		<category><![CDATA[SEM]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[tweetdeck]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://www.clickoptimize.com/blog/?p=44</guid>
		<description><![CDATA[As a marketing flunky it can be easy to start navel gazing and thinking how grand it is to be working with the wonderous technology of social media. It&#8217;s the best way to talk to other marketers about marketing! The trouble is that doesn&#8217;t really pay the bills for normal companies. Here&#8217;s an insight into [...]]]></description>
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		<slash:comments>0</slash:comments>
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