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	<title>The Clique: Web Design, SEO, SEM, SM and More &#187; Branding</title>
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		<title>CutYP.com: Cut. Envision. Evolve.</title>
		<link>http://www.clickoptimize.com/blog/2010/10/cutyp-com-cut-envision-evolve/</link>
		<comments>http://www.clickoptimize.com/blog/2010/10/cutyp-com-cut-envision-evolve/#comments</comments>
		<pubDate>Thu, 28 Oct 2010 15:28:22 +0000</pubDate>
		<dc:creator>Hannah</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Click Optimize]]></category>
		<category><![CDATA[Web Design]]></category>
		<category><![CDATA[internet ads]]></category>
		<category><![CDATA[Internet marketing]]></category>
		<category><![CDATA[marketing copy]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[yellow pages]]></category>

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		<description><![CDATA[In a world where an online presence can make or break a business, you can&#8217;t afford to leave your internet marketing on autopilot. Cut-from-the-cloth websites, ads and marketing copy doesn&#8217;t set your company apart, especially when your competitors are using the same pattern.
You need a whole new approach. Custom-made marketing materials inspired by the way [...]]]></description>
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		<title>Pepsi Taps Obamamania</title>
		<link>http://www.clickoptimize.com/blog/2009/02/pepsi-taps-obamamania/</link>
		<comments>http://www.clickoptimize.com/blog/2009/02/pepsi-taps-obamamania/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 15:54:58 +0000</pubDate>
		<dc:creator>Nick</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Obama]]></category>
		<category><![CDATA[pepsi]]></category>

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		<description><![CDATA[I&#8217;ve been enjoying watching the clever bit of sometimes subtle and sometimes overt alignment that Pepsi has been practicing with regard to riding on Obama&#8217;s coattails. Did you catch it?
I have to imagine that when the Obama camp debuted its logo that folks in the legal department at PepsiCo scoffed and that the marketing department [...]]]></description>
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