Leaner. Greener. Cleaner. (Update 1.0)

Filed under: Green Marketing

I apologize to everyone for the lateness of this blog entry. It’s been a wild week or so here at Click Optimize. Our Leaner. Greener. Cleaner. program is humming along nicely. Its purpose is to help curb climate change here in our office and through positive interactions with our clients.

Leaner- So far we’ve instituted our new policies of powering down computers at night, using natural light as much as possible and cooling the office with some clean Spring air (invigorating!). We’ve also instituted a “ReUse” pile of paper next to our printer. Next month we’ll discuss transitioning as much as possible to a paperless environment.

Greener- We purchased our first carbon offset from TerraPass. Our money is going towards clean energy, farm power and landfill gas capture. Nice! Check out the details HERE. Next month we’ll be purchasing our first air cleansing plant and getting the recycling program rolled out.

Cleaner- As a part of our Tag! You’re Green intiative we’re selecting a few of our clients to carry on the spirit of our program to their companies. The first client we’re “tagging” are Louis Moinet North America. They are a luxury watch brand with a really interesting history. It will be exciting to see what green programs they institute. The second client we’re “tagging” is Progressive Plumbing & Piping. They are a locally owned and operated commercial and residential plumber that has been in business since 1983. Given the concerns in our area regarding water conservation I think they’ll provide some excellent green tips for us all.

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